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Paige - Massport UI

Optimizing the curb-to-gate experience for elderly travelers at Logan airport.

Paige - Massport UI

Optimizing the curb-to-gate experience for elderly travelers at Logan airport.

Duration

Jan - May 2025

Team

Michal Lyons

Miles Brajdic

Juliana Melo

Caitlin Pichette

Group Tasks

User Research

Weekly Slide Deck

Solo Tasks

Presentation Visuals

Prototype Sketches

Iconography

Wireframes

Tools

Figma (presentation visuals, wireframing, prototyping)

Illustrator (iconography)

Goodnotes (digital sketching)

Markers, Sticky Notes, Butcher Paper (class ideation exercises)

The Problem

Now an ever-growing demographic, senior travelers often find navigating the airport to be challenging. Common issues among this age group include being confused by signage, difficulty finding access to wheelchairs and other handicap services, increased likelihood of physical fatigue, and difficulty navigating technological infrastructure.

Interviews

For user interviews, we turned to our grandparents and had them share their experiences navigating airports with us. Throughout the three interviews overall came mixed feelings towards the curb-to-gate experience. While certain aspects such as clear signage and helpful staff were appreciated, TSA procedures, being in physical pain and a commonly chaotic environment consistently emerged as pain points.

Persona

Meet George, a Boston native on his way to Florida to visit his grandchildren. His long career as a carpenter has left him with a nice retirement as well as troublesome knees. His pain points are standing for long periods of time, not knowing where to locate help and crowded environments.

graphic by Juliana Melo

Final Idea - “Paige”

Description

A self service interface (kiosk, phone, etc.) that scans the user boarding pass to access their information and assist them.

Features

  • Gives airport staff relevant information on user

  • Allows for more efficiency in passage/checks

  • Allows for more easily called assistance

Positives

  • Cuts costs

  • Streamlines directions

  • Document relaying of information

  • Personalized to user

Capabilities

  • Implement + cost

  • Willingness to restructure information checks/security measures

image provided by Juliana Melo

Storyboard

 

sketches by Miles Brajdic and Caitlin Pichette

 

Journey Map

Service Map

Paper Prototype

Our initial idea was to have a one-stop user interface designed for passengers to be able to seek help, navigate the airport and access flight information independently. The interface would be displayed at kiosks as well as on the user’s mobile device. Features would include a map of the airport, flight information, request of a personal cart, assistance, and an FAQ page. Another team member sketched out the homepage design, which I then expanded upon digitally. I mapped out the familiar journey of George requesting a cart to take him to lunch.

To be added…

user testing, final sitemap, microframes, wireframes, lo & hi-fidelity prototype, branding